Migration to Shopify Plus or Shopify is not a daunting task. Shopify offers essential apps, 6000+ plugins, resources, and support from Shopify Migration Experts. If you make any mistakes during the migration from platforms like WooCommerce and Magento, you will incur higher costs on customer orders, user experiences, existing data, and SEO rankings.
You can now provide the best possible user experience without negatively impacting your SEO ranking or losing data. Therefore, you should avoid the mistakes merchants generally make during the Shopify migration process.
Top 9 Mistakes to Avoid During a Shopify Migration
Scale your business like never before with Shopify Migration. Do not make mistakes to impact your business growth.
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Poor Data Backup: If you do not completely back up your store data before you migrate to your online store, you could lose it forever if something goes wrong. Your customers will be disappointed knowing their data is not properly safe. Therefore, it is important to precisely migrate your data from the existing platform to Shopify without compromising the user’s security.
Pro Tip: You can also keep all your data in Excel for future use -
Improper SEO: Suppose SEO issues are not handled properly during the migration process. In that case, your organic traffic and search engine rankings can significantly decrease. You need to ensure that URLs are redirected correctly and that meta tags are not lost during the migration. If the SEO aspect is not aligned with your brand, you can contact Shopify Certified Migration Experts.
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Limited Planning: If you do not plan your migration process properly, there could be delays, errors, and confusion during the migration. You must make a thorough plan to make the migration go smoothly. If you do not know how to make the migration plan, you can get assistance from Shopify Migration Experts.
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Ignore Testing: If the new Shopify store is not tested thoroughly, there could be problems with how it works and how easy it is to use. You must test every part of your new store, such as the payment methods, the checkout process, and how well the store works on devices such as desktops and mobile phones.
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Missed Mobile Optimization: If you think your store on a website will look the same on mobile devices, you are utterly wrong. A major part of the audience browses and buys products on mobile phones. If you do not optimize your store for mobile devices, users might have a bad experience, and you might lose sales. It is important that your store loads quickly and safely on all screens.
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Faulty Redirects: You must migrate or redirect your links to the new store to connect with your customers and get constant orders. Besides, setting up redirects incorrectly or forgetting to add 301 redirects can cause lost links, impacting SEO and the user experience. You will lose potential sales and customers if the links are improperly optimized.
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Customer Data Migration: You can also migrate the collected customer data to your new store. You could lose customer information and order records if you do not migrate customer order data correctly. You will have trouble fulfilling orders. If your customers know that their data is not properly handled, you could incur a heavy loss of data and customers.
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Payment Gateway Integration: Modern customers want a safe and fast payment experience to continue their online shopping like shopify shop pay .To prevent issues with payment processing, make sure that Shopify supports and has properly configured the payment gateways you want to use. If the standard features do not work for you, you can contact Certified Shopify Experts.
Here are the list of all Shopify Supported Payment Gateway country Wise
https://www.shopify.com/sg/payment-gateways -
Customer Impact and Downtime : Shopify migration is not an easy and quick process. You may face downtime while migrating your store to Shopify. Besides, you should be ready to endure downtime and inform your customers. Do not worry! The downtime will be temporary. You will maintain customer loyalty and trust if you inform your customers and manage the service disruption.
9 Expert Advice For Smooth Shopify Migration
Starting a Shopify migration can be a game-changer for your e-commerce business. By avoiding these mistakes, you can provide an optimal user experience to your customers, prevent data loss, and maintain your SEO ranking, ultimately saving you from potential additional costs. We have compiled a list of the best tips based on our 300+ Successful Store migrations to Shopify and Shopify Plus.
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Unfinished Data Migration: Transfer customer, order, and product data accurately.
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SEO Maintenance: Optimize meta tags, URLs, and redirects for SEO.
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Design: Keep your website's design simple to build trust.
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Testing: Before going live, test and fix your migrated store.
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App Compatibility: Avoid functionality gaps by ensuring all third-party plugins and apps are Shopify-compatible.
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Mobile Responsive: Make sure your new Shopify store is mobile-friendly.
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301 Redirects: Maintain search engine rankings by properly 301 redirecting old URLs to new ones.
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Content Migration: To maintain brand voice, migrate blog posts and product descriptions.
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Customer Relations: Inform customers about the migration and any potential shopping disruptions.
By following these best tips, you can get the most out of migrating your e-commerce store to Shopify and ensure the migration goes smoothly.
Conclusion
As more and more online merchants migrate their online stores to Shopify, the idea of better functionality, growth possibilities, and user experiences is hard to resist. Every aspect is important for a smooth and successful migration, from ensuring data is backed up to keeping SEO and optimizing for mobile devices. Do not forget that planning is key. Plan your migration carefully, try hard, and, if you need to, ask for help from a Shopify Plus expert. With this list of the best tips, you can easily start your Shopify migration, be ready to face challenges and build a strong foundation for the future success of your online business.